B Corp



Creating something better for our people, society and environment.

B Corp Logo

So, what is B Corp?

B Corporations (or B Corps) are a growing group of companies who are reinventing business, by pursuing purpose as well as profit. Optimised Energy has been certified by B Lab (the not for profit behind the B Corp movement) as having met rigorous social and environmental standards which represent its commitment to goals outside of shareholder profit.

Simply put, certified B Corps are companies who are committed to prioritising the environment and society in the way they do business.

They are independently assessed to ensure they meet the highest standards of social and environmental performance, transparency, and accountability. The certification process is rigorous, and B Corps are continually re-assessed and required to pass the re-certification process every 3 years. This ensures that B Corps are always held to account – continually monitoring their impact and trying to improve the way they do business, for the benefit of people and planet.

There are a lot of sustainability certifications out there, and it can be confusing to determine which ones carry weight. Becoming a B Corp is about growing a business in the right way and is the only certification that measures a company’s entire social and environmental performance.


Read more about what a B Corp is here.  

Becoming a B Corp

In early 2019 we made a commitment to becoming a certified B Corp. The B Corp mission: ‘force for good’, resonates strongly with us and how we want to operate.

The B Corp assessment is made up of five categories:

  • Governance (e.g. mission, corporate accountability and company documentation)

  • Workers (e.g. benefits, training, communication and culture)

  • Community (e.g. job creation, diversity and inclusion and civic engagement)

  • Environment (e.g. energy, waste and water and environmental management systems)

  • Customers: For companies who provide a social or economic service directly to customers.

There are 200+ questions in the B Corp assessment and certification requires a score of ≥80.

It's an approach!

A better way to do business - better for workers, communities, the environment.

It's a certification!

Like fair trade (or organic), but for the whole company.

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It's unique!

Meets the highest standards of verified performance, transparency and accountability.

It's a movement!

Leaders of a global movement of people using business as a force for good.

It's a community!

A community to increase our individual and collective impact.

Our certification journey

Our journey kicked off with Roy Bidder (Head of Operations) initiating the process and once all documentation was submitted our baseline assessment in June 2019 gave us a result of 53.5 points, which helped us to identify areas in which we needed to improve. Increasing our score was a difficult task that required us to make some significant changes to how we operate our business to provide greater benefit to all our stakeholders including our people, clients, community and the environment. 

We've listed below an honest account of our journey, the biggest challenges and the unexpected successes as well.

Following our assessment in March 2020, we were able to realise the extent of these improvements: our score had increased by 44.5 to 98.0 points, meeting the required score for certification.

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What we're doing as a B Corp going forward

Be the Change’ is the strapline of the B Corporation and leading by example is something that we at Optimised Energy firmly believe in.

Becoming a certified B Corp in April 2020 was a proud moment for us. Being part of the B Corp community means we stand shoulder to shoulder with others who share our values; learning from each other and collaborating to reap the rewards of our shared expertise.

The journey to "be a force for good" doesn’t stop with our B Corp certification. We have ambitions in 2020 and beyond to improve our score even further, with a focus on Net Zero, improving our parental policies, creating management processes for sub-contractors, ensuring that all employees use their volunteering entitlement (1 day per annum) and increasing our employee engagement score to >90%.

Outlined below are some of the improvements we have implemented that contributed to our B Corp certification journey:


Why We're Great >


Why We're Great >


Why We're Great >


Why We're Great >

Proud to be part of the B Corp Community

Optimised Energy is now part of a community of over 3,200 businesses globally who have certified as B Corps. The B Corp community is reflective of the UK economy with businesses from a cross section of industries and sizes. These include well-known brands like The Guardian, innocent, PatagoniaPukka Herbs, Abel & Cole and The Body Shop.


B Corps around the world





Working towards one unifying goal

"Redefining success in business"

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“Optimised Energy has always been
about much more than just profit. We take our commitments to our clients,our employees and the
world around us very seriously as we strive to balance environmental and economic sustainability in
everything that we do. We are proud to have a team whose values naturally align with the B Corp
principles, and we are delighted to be joining the B Corp community".

James Wood (Managing Director)

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109-112 Lancaster House,

Amy Johnson Way



England, UK

01253 209000


Kings Court,

87 High Street

Nailsea, Bristol

BS48 1AW

England, UK

01275 859100


1 Ivanhoe Office Park,

Ivanhoe Park Way,

Ashby de la Zouch, Leicestershire LE65 2AB

England, UK

0333 370 2021


The Oast

62 Bell Road


Kent ME10 4HE

England, UK

0333 370 2023

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